Our story
From one founder’s fix for plugin clutter to a team building for WordPress full time.
- 2022 The beginning
Dan founds WP Extended
Tired of installing the same handful of single-purpose plugins on every site, Dan built one modular plugin to replace them. Version 1.0.0 went live on WordPress.org in September 2022.
- Early days Building the toolkit
Sumit joins development
Sumit, a WordPress expert and core contributor, worked on the plugin’s development as it grew from a handful of modules into a full toolkit.
- 2024 A bigger team
Taylor joins as CTO
Taylor took on the CTO role and the technical direction of the product. Dan stayed on as founder and moved into the CEO position.
- 2026 Today
51 modules and 53 releases
A modular toolkit used by site owners, freelancers and agencies, with releases shipping through the year.

